Oakley’s surfing partnership takes the sunglasses leader in high-intensity sport optics, and Oakley cements their place by providing the eyewear and sunglasses for the 2021 surf championship tour.
Already holding the reputation as the leading provider of sunglasses for surfing, Oakley further solidifies their place with their new partnership with the World Surf League. Being a longtime sponsor of the WSL and always at the pinnacle of the competition and the sport, Oakley will now provide the sunglasses for the competitors this year and beyond.
Furthermore, the Oakley Surfing line will be provided to all the staff through sunglasses and personal protective equipment, including the Clear Collection in an effort to further its devotion to the sport and athletes at large.
Forever a symbol of sports sunglasses and eyewear, Oakley has a wide selection with even further technological advances in the field of eye protection and impact reduction. Taking this monumental step forward will give the athletes in the World Surf League the innovation and top performance Oakley has been known to provide.
On tour for the 2021 World Surf League includes a strong lineup for the both the women and men side from Team Oakley, including Italo Ferreira, Julian Wilson, Jordy Smith, Griffin Colapinto, Macy Callaghan and Sage Erickson. They join the many surfing athletes vying for the ultimate prize that will kick off with a four-event Australian leg. The WSL finals will feature a one-day showdown with the best of the best in Lower Trestles, California.
With the partnership, Oakley will be the personal protection equipment (PPE) provider for the World Surf League and give its participants peace of mind in terms of their safety plans during the pandemic.
“Surfing has always been an integral part of our brand’s DNA,” said Caio Amato, Oakley Global Brand Director. “Teaming up with The World Surf League is an honor for us, particularly with so many members of Team Oakley in the world championship. This is an incredible opportunity to give back to the surf community and partner with them to shape the future of Surf. We look forward to working together with the WSL in the coming months to make the 2021 Championship Tour an astounding success.”
“We are excited to welcome Oakley onboard for the 2021 Championship Tour season as our official eyewear and PPE partner,” said Cherie Cohen, WSL Chief Revenue Officer. “Together we will keep our staff safe with the appropriate PPE and eyewear, create more content for fans, and continue to support the world’s best athletes. There is no doubt, Oakley belongs on The Championship Tour.”
WSL and Oakley are equally synonymous with surfing and the collaboration will join the two worlds together and further its reach throughout the sports world. Join the world in welcoming Oakley Surfing to the World Surf League by browsing Oakley’s surfing collection here.
